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Rachel Fowler
Managing Director


Rachel Fowler has over 36 years of experience in sports and leisure management in both the public and private sectors. She has an active role in delivery of consultancy services, leading projects for a range of clients across the UK, and internationally, and is one of the UK’s most experienced leisure consultants. Passionate about making a difference to community health and wellbeing, client care and the delivery of quality outputs, Rachel leads Strategic Leisure’s consultancy approach and team ethos.

Rachel enjoys keeping active with running, spin, the gym, and walking two golden retrievers, in addition to finding time for gardening and foreign travel.


• Sport England: various
The West Midlands Combined Authority: cycling infrastructure feasibility study
Cornwall Council: Development of a Leisure Framework
The greater Cambridge Planning Authority
Ulster, Bangor and Aberystwyth Universities: feasibility and review studies
Westmorland and Furness Council: Procurement Review
Cambridge City Council, Orkney Islands Council: transformation plan for sport and leisure services
Midlothian Council, Shropshire Council, Belfast City Council, Nottingham City Council:The London Boroughs of Waltham Forest, Newham and Tower Hamlets: strategic planning
Nuneaton and Bedworth Borough Council, Mansfield District Council: Facility development

• MSc Recreation Management: Loughborough University of Technology (1987)
• MA General Honours: Edinburgh University (1985)
• Chartered Institute of Marketing

• Strategic Planning
• Procurement and analysis of management options
• Feasibility, Facility/service development
• Business Planning
• Project Management
• Consultation and engagement
• Funding applications